Direct Response advertising is one of c.2K's strengths. Our DR arm prides itself on the one-on-one relationships it builds with the customer. We reach out and engage consumers in results-oriented dialogues that not only sell the product, but also reinforce trust in the brand.

Armed with up-to-the-minute research data, we tailor the message and select the media mix (television, radio, print, direct mail, web, viral) that specifically targets the prospective consumers to give our clients immediate and quantifiable results and a remarkable Return on Investment.

DR projects that the c.2K key creative team has work on include:

 
TV Spot: Newspaper AD:
AIG Japan "Korekarada"
AHG Japan“Korekarada”


City of Hope National Cancer Center "PSA"
City of Hope National Cancer CenteruPSAv



AIG Malaysia "Golden Age"
AIG MalaysiauGolden Agev


AIG Japan "Auto Insurance"


Alico Japan "Hairemasu"

Alico Japan “Hairemasu”


Childrens Hospital Los Angeles "Telethon"
Childrens Hospital Los Angeles gTelethonh


AIU Japan
AIG Taiwan
BENESSE